Nike ID Website

If you are browsing this page you are probably a fan of trainers and sneakers. You like to buy them, you like to look after them, you take pride in wearing them. Your trainers and the time you spend looking for them, lacing them and cleaning them makes you stick out from all the general-release high street sneaker wearers out there. Right?

Wrong! You have to buy trainers from somewhere and it’s pretty damn likely that that ‘somewhere’ has a bunch of them in stock and will sell them to every Tom, Dick & Harry who wants them. In a city especially, it’s fairly likely that ‘your’ sneakers can be spotted fairly easily. Alas, how can one remedy this unfortunate effect of our ‘Seen it all before’ post-modern existence?

Trainer customisation is not a new concept. Since kids had trainers and access to Biros and felt tips at school, the urge to make shoes personalised and unique has been a persistent one. Many people are into customising their trainers – some are very skilled artists who use dying and painting to achieve their results, others just like to select a nice pair of laces and stuff a jelly-roll under the tongue. For years complete trainer customisation, with truly authentic and professional results was not possible. At least until the advent of Nike ID that is.

Nike ID allows you, the customer, to call all the shots. Customise your footwear and accessories the way you want to. The Nike ID website was relaunched this year in glorious flash and has never looked more appealing, been easy to use or loaded so quickly. Nike ID is a fun experience for any user, regardless of you level of enthusiasm for trainers and sneakers.



The Nike ID process involves the following steps:

1. Start
Choose you shoe. The hardest part! Hmmm, I’ll take one of each please. See below for a list of all shoes currently available for customisation through Nike ID. Choose your size type (US, EUR, UK) and your size. Sizes range from (UK) 5-13 and I am also pleased to report that half sizes are available.


2. Design
This is where the fun really starts. Nike have kindly split up their shoes into an average of around 9 different parts (e.g. Swoosh, air bubble, laces, lining etc.). For each of these parts you can choose from up to 20 colours. Really you could just spend an entire experimenting with the thousands of available combinations… And then still not be sure! There really is a great deal to choose from. Which is exactly what makes Nike ID so fun and addictive.



3. Personalise
Here you get to make your shoe truly unique. Choose a Tag for your design. Most Commonly the Tags will be stitched in to the heel of the shoe, where the Nike logo is commonly found. If you don’t wish to have a personal message, you can opt for the standard Nike logo, but it’s much more fun to choose something personal to you: your name, your crew, a girlfriend’s name, children’s names, your business, something you want to promote, or maybe just “I’M GREAT”.

4. Review
Now look at your beautiful creation from multiple angles. Anything you’re not happy with? Back to the drawing board. All designs can printed, emailed, and saved in your own personal Nike ID Locker for future review before you commit to buying them. After completing your purchase, items are usually shipped to you within 3 weeks.

So what’s currently on offer at Nike ID? Nike have divided their customisable products into the following groupings:

SPORT CULTURE

MENS FOOTWEAR>
Nike Air Bruin Max - £75.00
Nike Shox NZ - £120.00
Nike Dunk - £60.00
Nike Air Max 1 - £95.00
Nike Air MAx 90 - £95.00
Nike Air 180 - £95.00
Nike Air Max 93 - £95.00
Nike Air Max 95 - £125.00
Nike Air Max 97 - £125.00
Nike Air Max 03 - £110.00
Nike Tennis Classic Luxe - £50.00
Nike Air Tiempo Rival TK - £55.00
Nike Air Tiempo Rival SG - £50.00
Nike Waffle Racer II - £60.00

WOMENS FOOTWEAR
Nike Sprint Sister - £60.00
Nike Shox NZ - £120.00
Nike Shox Rival - £75.00
Nike Air Max 1 - £95.00
Nike Air MAx 90 - £95.00
Nike Air 180 - £95.00
Nike Air Max 93 - £95.00
Nike Air Max 95 - £125.00
Nike Air Max 97 - £125.00
Nike Air Max 03 - £110.00
Nike Tennis Classic Luxe - £50.00
Nike Waffle Racer II - £60.00
Nike Air Rift - £85.00

ACCESSORIES
Nike Club Bag - £70.00
Nike Track Bag - £60.00
Nike Cross Country Bag - £55.00
Nike Prest Smooth Medium Watch - £55.00


RUNNING

MENS FOOTWEAR
Nike Air Zoom Moire+ - £80.00
Nike Free 7.0 - £90.00
Nike Free 5.0 V2 - £70.00
Nike Free 5.0 - £70.00
Nike Shox NZ - £120.00
Nike Show Turbo III - £100.00
Nike Shox Turb OZ - £100.00
Nike Shox 240 - £110.00
Nike Shox Cognoscenti - £100.00

BOYS FOOTWEAR
Nike Show Turbo III - £70.00
Nike Shox 2:40 - £70.00
Nike Shox Cognoscenti - £70.00

WOMENS FOOTWEAR
Nike Air Zoom Moire+ - £80.00
Nike Free 7.0 - £90.00
Nike Free 5.0 V2 - £70.00
Nike Free 5.0 - £70.00
Nike Shox Rhythmic - £100.00
Nike Shox Go - £100.00
Nike Shox NZ - £120.00
Nike Show Turbo III - £100.00
Nike Shox Turb OZ - £100.00
Nike Shox 240 - £110.00
Nike Shox Cognoscenti Womens - £100.00

GIRLS FOOTWEAR
Nike Show Turbo III - £70.00
Nike Shox 2:40 - £70.00
Nike Shox Cognoscenti - £70.00

ACCESSORIES
Nike Triax Swift Digital Watch - £70.00
Nike Triax Speed 100 Watch - £80.00
Nike Triax Speed 100 Super Watch - £80.00


FOOTBALL

Nike Air Tiempo Rival TK - £55.00
Nike Air Tiempo Rival SG - £50.00
Nike Zoom Total 90 Supreme Kit Boots - £75.00
Nike Air Zoom 90 III Turf - £70.00
Nike Free 7.0 - £90.00
Nike Pro Vent Loose Shirt - £27.00
Nike Pro Vent Loose Shirt (LS) - £30.00
Nike Merc Phase Ball - £30.00
Nike T90 II Swift Ball - £25.00
Joga Bonito Ball - £35.00
Nike Cuff TK Digital Sweatband - £40.00
Nike Team Training Duffle Bag - £40.00


BASKETBALL

MENS FOOTWEAR
Nike Shox Certified - £100.00
Nike Air Zoom Huarache 64 - £80.00
Nike Air Zoom Huarache 2K5 - £100.00
Nike Shox Lethal - £100.00
Nike Shox UPS - £110.00
Nike Air Zoom Flight Five - £110.00
Nike Air Zoom Brave - £110.00
Nike Dunk Low - £60.00
Nike Air Bruin Max - £75.00
Nike Free 7.0 - £90.00
Nike Team Training Duffle Bag - £40.00


TRACK AND FIELD

MENS FOOTWEAR
Nike Zoom Rival D+ - £70.00
Nike Zoom Rival Sprint III - £65.00
Nike Zoom Forever - £95.00
Nike Zoom Waffle XC IV - £60.00
Nike Zoom Miler - £70.00


WOMENS FITNESS

Nike Air Zoom Danzante - £80.00
Nike Rhythm Lace - £60.00
Nike Shox Rival - £75.00
Nike Shox Rhythmic - £100.00
Nike Free 7.0 - £90.00
Nike Free 5.0 V2 - £70.00
Nike Free 5.0 - £70.00
Nike Dance Tote Bag - £60.00
Nike Imara Run Watch - £70.00

I couldn't end this post without a creation of my own, so here it is, the Trainer Watch Nike Air Max 1, coming soon to UK streets... Well maybe ;)