The Reebok Ice Cream Collection is now half price at Kitbag, down from £149.99 to £74.99 - to view them click here
For those of you that have been sleeping, Ice Cream is a collaboration between the multifaceted Pharell Williams and the, er, multifaceted Reebok. The Ice Cream Reebok collection certainly aren't your run of the mill trainers, and I am equally as impressed by the sneakers' packaging as the shoes themselves. The Dice Flavour model is available in the white / red colourway shown above, black / green / yellow and white / green. Also available at this great price is the Beeper model, shown below in black / red / grey below, and also available in grey / green / blue.
The Ice Cream collection is a very limited edition run, and each sneaker has a limited edition number printed on the underside of the tongue. Each pair of trainers comes pacakged with two sets of laces and a flavoured shoe-horn. A great conversation piece, or a great investment. I'll have 2 scoops. Get yours
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